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Hard Rock International and global brand ambassador, Lionel Messi, have unveiled a superhero version of the sports player. Captain Messi will be featured in Hard Rock Cafe Chicago and online. Hard Rock and Lionel Messi united to create a limited-edition, posable Captain Messi toy, now available with any Hard Rock Kid’s Menu order, while supplies last. The Chicago Rock Shop will also carry the collectible figure as part of a new Captain Messi retail collection complete with lunchboxes, water bottles, backpacks, apparel and more. 

“My kids and I love watching superhero movies together, so it was really special to work with Hard Rock to create Captain Messi,” said Lionel Messi. “I hope it helps inspire young fans and families to work hard and believe in themselves to do great things.”

The company announced two new additions to the Hard Rock Kid’s Menu: cheese pizza and pepperoni pizza. The Hard Rock Kid’s Menu includes a variety of options from grilled chicken salad and fresh fruit to chicken tenders and the new pizzas.

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